CEDIA EXPO 2014
Custom Electronic Design and Installation Association

Atlantic Technology 44-DA Atmos-Enabled Speaker Module
Atlantic Technology is here at CEDIA EXPO 2014 introducing their 44-DA Dolby Atmos-enabled speaker module for home theater use ($499 per pair). Dolby Atmos is a new technology developed by Dolby Laboratories that adds height information to to an audio system. This represents a significant departure from the confines and limitations of channel based audio mixing and playback formats says Atlantic Technology and Dolby. The Dolby Atmos renderer within a Dolby Atmos-enabled AV receiver adapts the soundtrack to the individual speaker layout in a home theater system. Atlantic Technology chose to develop an attractive compact Dolby Atmos enabled "module" that could be added to its own existing systems or, for that matter, to any existing home theater.

The new Atlantic Technology 44-DA Dolby Atmos-enabled loudspeaker module utilizes a 5.25" woofer and 1" silk soft dome tweeter in a concentric driver array (CDA), firing from the top of the speaker enclosure at a precisely-determined angle. This helps to achieve the optimum effect per Dolby's specifications. Particular attention has been paid to delivering a "controlled acoustic scatter" in an effort to dramatically broaden the sweet spot of the sound reflected by the ceiling, allowing for greater placement flexibility within the listening room.

Measuring just 5.5 x 8.375 x 9.5 (HxWxD), the Atlantic Technology 44 DA compact speaker module is designed to fit perfectly on top of Atlantic's THX-certified 4400 LR speakers, thus creating an integrated "one-piece" look. Because of their compact design and power handling ability, the 44-DA's are well-suited to being used on top of other speakers or, equally important, as stand-alone elevation speakers as part of a complete Dolby Atmos system.

"The availability of the 44-DA facilitates the transformation of an ordinary home theater into an extraordinary listening experience for the custom installer and home theater enthusiast alike," commented Peter Tribeman, President and founder of Atlantic Technology. "The 44-DA represents the next step forward in delivering a truly believable sonic theater experience in the home. I am proud that Atlantic's advanced engineering—working closely with Dolby—has produced this revolutionary loudspeaker."

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