February 2022

Video: Can Audiophiles Define Audio Nirvana?
Emiko takes a deep dive into trying to understand exactly what audiophiles are seeking in audio reproduction.
Video By Emiko

  Emiko, a.k.a. ThatHiFiGirl and eCoustics (one of Enjoy the Music.com's online partners) have joined together on a new video series aiming to connect with the next generation of music lovers, audiophiles and hi-fi enthusiasts. Our goal is to inform, entertain and attract an entirely new audience that appreciates music, but is not quite sure how to begin its journey.

If you're old enough you might remember the ad slogan, "Is it live, or is it Memorex?" The 1972 ad campaign for Memorex cassette tapes featured The First Lady of Song, Ella Fitzgerald singing a high note that could shatter a goblet — once during a live performance and again when played back via Memorex tape.

Is it hearing what the artist intended?

In this video, Emiko explains why these questions are difficult to answer, much less define.

Makes you wonder, in the pursuit of high fidelity sound, if there is an end game?

Or maybe Lady Ella was right all along. Perhaps it's all about not being able to tell the difference between live and recorded music. If that's the case, we still have a long way to go.

Let us know in the comments, what is your definition of audio nirvana?

You don't have to be an audiophile to answer.

Is it hearing what the artist intended?

In this video, Emiko explains why these questions are difficult to answer, much less define. Makes you wonder, in the pursuit of high fidelity sound, if there is an end game? Or maybe Lady Ella was right all along. Perhaps it's all about not being able to tell the difference between live and recorded music. If that's the case, we still have a long way to go.

Let eCoustics know in the comments on YouTube, what is your definition of audio nirvana? You don't have to be an audiophile to answer. Watch eCoustic's / Emiko's video below.

Bonus Emiko Video!
Why Won't Audiophiles Listen To Each Other?
Emiko talks about problems within the audiophile community and what we can do collectively to address them.

Host: Emiko from eCoustics, Enjoy the Music.com, etc. 
Instagram.com/thathifigirl/ 
Production by @emikomusic

eCoustics
Ecoustics.com

Audio mastering by Black Circle Studios
BlackCircleRadio.com